Payhip vs Sellfy (2025): Which Platform Is Better for Creators Selling Digital Downloads?
With digital downloads becoming one of the most profitable income streams for creators, two platforms consistently rise to the top: Payhip and Sellfy. Both are built for creators selling ebooks, PDFs, templates, presets, music, and digital products but they take very different approaches:
Payhip: Ultra-low cost, full-featured, transparent fees
Sellfy: Premium storefront tools and customization
So, which one is better for selling digital downloads in 2025? This deep comparison breaks down pricing, fees, features, payouts, customization, and creator tools with long-tail keyword optimization to help you outrank competitors.
Payhip vs Sellfy: Quick Comparison (2025)
| Feature | Payhip | Sellfy |
|---|---|---|
| Monthly Cost | $0, $29, $99 | $29, $79, $159 |
| Transaction Fees | 5%, 2%, or 0% | 0% |
| Payment Fees | Stripe/PayPal: 2.9% + $0.30 | Stripe/PayPal: 2.9% + $0.30 |
| Unlimited Products | Yes | Yes |
| Digital Downloads | Excellent | Excellent |
| Store Customization | Basic | Strong |
| Marketing Tools | Included | Included (better upsells) |
| Courses | Yes | No |
| Memberships | Yes | Yes |
| VAT/GST Handling | Automatic | Manual setup |
| Best For | Beginners, cost-sensitive creators | Branded storefronts & established creators |
Payhip Overview (2025)
Pricing Model:
Free plan: $0/month, 5% per sale
Plus: $29/month, 2% per sale
Pro: $99/month, 0% per sale
Strengths:
All features available on all plans
Unlimited digital downloads
Automatic VAT/GST collection
Courses, memberships, bundles
Embeddable checkout buttons
Perfect for low-budget creators
Sellfy Overview (2025)
Pricing Model:
Starter: $29/month
Business: $79/month
Premium: $159/month
0% transaction fee on all plans
Strengths:
Beautiful storefront designs
Strong upsells and marketing tools
Better branding & customization
Physical product support
Merch integration + print-on-demand
Payhip vs Sellfy: Pricing & Fees (2025)
If you’re optimizing for lowest fee structure, Payhip wins.
Payhip Fees:
Free: 5%
Plus: 2%
Pro: 0%
Sellfy Fees:
0% (but much higher monthly cost)
Who Pays Less?
If you're making under $1,000/month → Payhip Free wins
If you're making under $5,000/month → Payhip Plus usually wins
If you're making over $5,000/month → Sellfy may break even
If you're making over $10,000/month → Sellfy becomes competitive but only if you fully use their marketing tools
Payhip vs Sellfy: Features for Digital Downloads
| Category | Payhip | Sellfy |
|---|---|---|
| Digital Downloads | Unlimited, secure delivery | Unlimited, secure delivery |
| Storefront Customization | Limited | Strong |
| Courses | Yes | No |
| Memberships | Yes | Yes |
| POD Integration | Basic (via embeds) | Integrated Print-On-Demand |
| VAT Handling | Automatic | Manual |
| File Hosting | Unlimited | Unlimited |
Winner for digital product sellers?
Payhip: More flexibility, lower cost, and built-in courses.
Payhip vs Sellfy: Marketing Tools
| Feature | Payhip | Sellfy |
|---|---|---|
| Coupons | Built-in coupons | — |
| Upsells & Bundles | Upgrades + bundles | Stronger built-in upsells |
| Affiliate Program | Affiliate program | — |
| Social Discounts | Social discounts | — |
| Email Capture | Email capture | Email marketing built-in |
| Abandoned Cart | Abandoned cart recovery | — |
| Store Customization | — | Better store customization |
| Branding | — | Advanced branding |
Winner?
If you value store aesthetics: Sellfy
If you value tools per dollar: Payhip
ScaleUp Tip
Which Platform Should You Choose in 2025? Verdict
Choose Payhip if you want:
Lowest fees
To sell digital downloads with minimal cost
Courses + memberships + digital products
Automatic VAT
Unlimited uploads
A platform that grows with you
Best for: new creators, low–mid revenue, and creators selling templates, PDFs, presets, ebooks.
Choose Sellfy if you want:
A fully branded storefront
Print-on-demand merch built-in
A more “Shopify-like” experience
Strong native email marketing & upsells
Best for: established creators, storefront-first brands, and sellers needing physical/digital hybrid stores.
FAQs
1. Is Payhip better than Sellfy for beginners? Yes, Payhip is cheaper, easier to start with, and includes full features on all plans.
2. Which is cheaper: Payhip or Sellfy? Payhip is significantly cheaper for most creators unless you're earning over $10k/month.
3. Can Payhip handle digital downloads well? Yes, unlimited storage, secure delivery, instant download links.
4. Does Sellfy charge transaction fees? No, Sellfy charges $0 in platform fees but requires a paid plan starting at $29/month.
5. What’s better for selling eBooks and templates? Payhip, due to lower fees, automatic VAT, and better digital delivery tools.